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cooper st's and stt's prices?

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cooper st's and stt's prices?

Post by ditchwitch »

g'day all i'm looking to buy a set of tyres, i like the cooper ST'S and the STT'S i'm being given the shaft on price ATM!

so can anyone tell me what a good price is for them? pm is fine

size is 285/75/16 and i've been quoted $348 ea for 5 :roll:

cheers
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Re: cooper st's and stt's prices?

Post by bogged »

ditchwitch wrote:size is 285/75/16 and i've been quoted $348 ea for 5 :roll:
Thats probably about right. there was a large price rise across most tyres just over 12 mths ago.. some 285's are now $420 (eg toyo)... MTR's are round 350 too.
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Re: cooper st's and stt's prices?

Post by Matt_85Lux »

ditchwitch wrote:g'day all i'm looking to buy a set of tyres, i like the cooper ST'S and the STT'S i'm being given the shaft on price ATM!

so can anyone tell me what a good price is for them? pm is fine

size is 285/75/16 and i've been quoted $348 ea for 5 :roll:

cheers
Coopers should be the same price across the board as that is what cooper dealers agreed to when accepting the ability to sell them, the only price difference should be in the fitting costs from one place to another, this was to give a uniform price across Australia so no m atter whether you bought them in Melbourne or Townsville you pay the same. However there are some places that do the wrong thing and charge below or above the book price

Just talked to the GFs old man at Tyrepowe here in Gympie STs $345ea STTs about $365ea , see what I mean about the standard pricing
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Post by ditchwitch »

sounds a little anti competitive almost illegal (price fixing)
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Post by alien »

sounds like Cooper set an RRP and theres not much margin in it to reduce it...

I got my 31" Cooper STTs for $240ea fitted and balanced about 4 years back... on re-quoting the prices you've suggested are about right to what i got.
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Post by jetjr »

Last set I bought was expensive but competitative, not so much anymore. With $AUD rising to 90 cents they should have come down by a long way by now
the low dollar (0.70) was WHY THE PRICE RISE LAST YEAR!
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Post by -Scott- »

A month or two back my local Tyrepower quoted me $360 for STTs in 285/75R16.
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Post by Matt_85Lux »

ditchwitch wrote:sounds a little anti competitive almost illegal (price fixing)
How? The prices are set by Exclusive Tyre Distributors not the tyre shops. It's exactly the same as what Aldi does with thier stores, same prices across Australia. If the shops don't want to sell for the set price they don't have to have the Cooper range. You will also notice that the majority of towns/suburbs have 1 Cooper dealer per area so there is no reason for shops to try and undercut a competitor in the same area

Pretty sure Mickey Thompson is the same as they are also brought in to Oz by Exclusive
-Scott- wrote:A month or two back my local Tyrepower quoted me $360 for STTs in 285/75R16.
$5 difference between Adelaide and here which is most likely in the fitting price, that's how the distributor wants it to work
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Post by Sammyboy »

When I got my 31" ST's, I paid around $248 for them (early 2000's). It was around 2006 when I went to 31" STT's and paid $288 for them. Now Cooper ST's are priced between $260 and $280 in southern Melbourne, and the STT's are priced $300+

I'd personally love to stick with 31" ST's but I believe that the price has increased too much, but the quality has decreased. 1st set of ST's- 120,000km. 2nd set of ST's (same vehicle)- 80,000km, set of STT's- 50,000km
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Post by Matt_85Lux »

Sammyboy wrote:When I got my 31" ST's, I paid around $248 for them (early 2000's). It was around 2006 when I went to 31" STT's and paid $288 for them. Now Cooper ST's are priced between $260 and $280 in southern Melbourne, and the STT's are priced $300+

I'd personally love to stick with 31" ST's but I believe that the price has increased too much, but the quality has decreased. 1st set of ST's- 120,000km. 2nd set of ST's (same vehicle)- 80,000km, set of STT's- 50,000km
you can't really compare STs to STTs as they are 2 different tread compounds and designed for different uses, the STT is designed for more offroad work than the ST and does wear out quicker on the road than the ST
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Re: cooper st's and stt's prices?

Post by ditchwitch »

Matt_85Lux wrote:
ditchwitch wrote:g'day all i'm looking to buy a set of tyres, i like the cooper ST'S and the STT'S i'm being given the shaft on price ATM!

so can anyone tell me what a good price is for them? pm is fine

size is 285/75/16 and i've been quoted $348 ea for 5 :roll:

cheers
Coopers should be the same price across the board as that is what cooper dealers agreed to when accepting the ability to sell them, the only price difference should be in the fitting costs from one place to another, this was to give a uniform price across Australia so no m atter whether you bought them in Melbourne or Townsville you pay the same. However there are some places that do the wrong thing and charge below or above the book price

Just talked to the GFs old man at Tyrepowe here in Gympie STs $345ea STTs about $365ea , see what I mean about the standard pricing
..
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Post by ditchwitch »

Matt_85Lux wrote:
ditchwitch wrote:sounds a little anti competitive almost illegal (price fixing)
How? The prices are set by Exclusive Tyre Distributors not the tyre shops. It's exactly the same as what Aldi does with thier stores, same prices across Australia. If the shops don't want to sell for the set price they don't have to have the Cooper range. You will also notice that the majority of towns/suburbs have 1 Cooper dealer per area so there is no reason for shops to try and undercut a competitor in the same area

Pretty sure Mickey Thompson is the same as they are also brought in to Oz by Exclusive
-Scott- wrote:A month or two back my local Tyrepower quoted me $360 for STTs in 285/75R16.
$5 difference between Adelaide and here which is most likely in the fitting price, that's how the distributor wants it to work
that's what i mean by anti competitive the importer is setting the price of sale mickey's are imported by them aswell, they also have it that if a shop sells coopers they can't sell mickey's! there are a couple of exceptions to this though
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Post by ditchwitch »

The term is resale price maintenance. Here's a quote from the ACCC website.

Resale price maintenance (supplier controlled prices)

Suppliers may try to impose a resale price to maintain brand positioning or to give resellers attractive profit margins.

Any arrangement between a supplier and a reseller that means the reseller will not advertise, display or sell the goods the supplier supplies below a specified price is illegal.

It is also illegal for a supplier to cut off, or threaten to cut off, supply to a reseller (wholesale or retail) because they have been discounting goods or advertising discounts below prices set by the supplier.

A supplier may recommend an appropriate price for particular goods but may not stop retailers charging or advertising below that price. In most cases, a supplier may specify a maximum price for resale.

Suppliers may withhold supplies of goods to a company that engages in ?loss leader selling?. That is, purchasing goods with the intention of selling the goods below their cost so that:

* the company can promote their business
* attract customers who are likely to purchase other goods or services.

This exemption does not apply to genuine clearances, or to when a supplier has agreed to supply goods to a company for the purpose of loss leader selling.





Here's a link to the ACCC website if you're interested in more.
http://www.accc.gov.au/content/index.ph ... mId/322982
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Post by -Scott- »

I have a friend (yes, honestly - stop laughing) with his own business in sales training.

He did some work with the dealers representing a leading Japansese bike manufacturer. A common complaint they all had was customers playing them off against each other, so that any sales were being made at very low margins.

My mate's advice was "Don't."

Set a price, and stick to it. Make sales through quality of service, not cheap prices.

At a followup a few months later, those who had adopted this practice were making fewer sales, but more money. They were all very happy.

If Exclusive Tyres are advising their sellers to do the same thing, is that a crime? Competing on price is a mug's game.
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Post by ditchwitch »

-Scott- wrote:I have a friend (yes, honestly - stop laughing) with his own business in sales training.

He did some work with the dealers representing a leading Japansese bike manufacturer. A common complaint they all had was customers playing them off against each other, so that any sales were being made at very low margins.

My mate's advice was "Don't."

Set a price, and stick to it. Make sales through quality of service, not cheap prices.

At a followup a few months later, those who had adopted this practice were making fewer sales, but more money. They were all very happy.

If Exclusive Tyres are advising their sellers to do the same thing, is that a crime? Competing on price is a mug's game.
the bike industry is the same that's why bto sports, rocky mountain atv and a few other us and chinense based internet companies are doing so well! so i'd say they would say a big thank you to your mate!!!!

i recently brough a heap of stuff from the us, i saved just over$600au!! i even got tyres send from the us and they were still cheaper then gettin them here! so when times get tough again and those shops are doing it even harder because they have a reduced client base they can rethink there sales approach :armsup:
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Post by bogged »

heres a quote from reality

"if you dont want to pay the price, you dont get the product".
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Post by flexytj »

ohh the conspiracy theory , those evil tyre industry folk must be out to rob the common man , how dare those scum
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Post by -Scott- »

ditchwitch wrote:
-Scott- wrote:I have a friend (yes, honestly - stop laughing) with his own business in sales training.

He did some work with the dealers representing a leading Japansese bike manufacturer. A common complaint they all had was customers playing them off against each other, so that any sales were being made at very low margins.

My mate's advice was "Don't."

Set a price, and stick to it. Make sales through quality of service, not cheap prices.

At a followup a few months later, those who had adopted this practice were making fewer sales, but more money. They were all very happy.

If Exclusive Tyres are advising their sellers to do the same thing, is that a crime? Competing on price is a mug's game.
the bike industry is the same that's why bto sports, rocky mountain atv and a few other us and chinense based internet companies are doing so well! so i'd say they would say a big thank you to your mate!!!!

i recently brough a heap of stuff from the us, i saved just over$600au!! i even got tyres send from the us and they were still cheaper then gettin them here! so when times get tough again and those shops are doing it even harder because they have a reduced client base they can rethink there sales approach :armsup:
You bought your bike from the States?
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Post by Matt_85Lux »

-Scott- wrote:I have a friend (yes, honestly - stop laughing) with his own business in sales training.

He did some work with the dealers representing a leading Japansese bike manufacturer. A common complaint they all had was customers playing them off against each other, so that any sales were being made at very low margins.

My mate's advice was "Don't."

Set a price, and stick to it. Make sales through quality of service, not cheap prices.

At a followup a few months later, those who had adopted this practice were making fewer sales, but more money. They were all very happy.

If Exclusive Tyres are advising their sellers to do the same thing, is that a crime? Competing on price is a mug's game.
I agree whole heartedly with that approach, nothing's worse than wasting time with a customer that most likely isn't going to buy anything from you

Because thier is one dealer for cooper per area there is none of the usual "but this store quoted me this" crap happening. When I was in the tyre game that used to shit me right off especially when the other store quotes $5 above cost and the customer expects you to match or sometimes even better it and then crack the shits when you don't budge on price.

Why should a business lose money by constantly trying to undercut the competion? Price isn't everything when it comes to buying products. What point is saving $30 bucks a tyre at the smaller, less well equiped tyre shop when you're driving down the road and a wheel falls off due to the dropkick that works there not really giving a shit and failing to check all the wheel nuts or saving $100 bucks a rim only to find a waranty issue with them and the store you bought them from not giving a rats arse or they keep giving the run around. I'd rather spend the extra money at a reputable business and have peace of mind that the after sales service is just as good as the service you recieve before they take your money
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Post by ditchwitch »

don't be fooled matt just because you pay more doesn't mean you get better servive, bob jane tyres prove that, or the get a good price means bad after sales servive!

i don't expect anyone to loss money on a sale! just what to get a good deal for myself!
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Post by mike_nofx »

Matt_85Lux wrote:Price isn't everything when it comes to buying products. What point is saving $30 bucks a tyre at the smaller, less well equiped tyre shop when you're driving down the road and a wheel falls off due to the dropkick that works there not really giving a shit and failing to check all the wheel nuts or saving $100 bucks a rim only to find a waranty issue with them and the store you bought them from not giving a rats arse or they keep giving the run around. I'd rather spend the extra money at a reputable business and have peace of mind that the after sales service is just as good
so going off your figures of $30 extra per tyre and $100 extra per rim for "good service" you would happily pay an extra $650 for good service when buying 5 rims and tyres?

How often do wheels actually fall off when fitted by the cheaper tyre shops anyway?

Also your logic would mean that Tyres and rims fitted by Ryano would probably fall off because he doesn't rip you off?
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Post by bogged »

flexytj wrote:ohh the conspiracy theory , those evil tyre industry folk must be out to rob the common man , how dare those scum
specially the jeep driving ones in Melbourne :lol: :lol:



mike_nofx wrote:How often do wheels actually fall off when fitted by the cheaper tyre shops anyway?
quite often its the opposite, they are done up to 40ft/ton with the rattle gun, never to be undone again.
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Post by thehanko »

bogged wrote:

mike_nofx wrote:How often do wheels actually fall off when fitted by the cheaper tyre shops anyway?
quite often its the opposite, they are done up to 40ft/ton with the rattle gun, never to be undone again.
:rofl: I twisted my tyre lever 180 deg trying to get a tyre off the last time i let a tyre place do up my tyres - had to drive the car back to get them to undo it :roll:

and from above yes it is price fixing and yes it is illegal and yes they can be fined exhorbinant amounts of money if its true.
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Post by -Scott- »

thehanko wrote:and from above yes it is price fixing and yes it is illegal and yes they can be fined exhorbinant amounts of money if its true.
Technicality:

Yes, illegal, but technically it's not "Price Fixing". Price Fixing is collusion between competitors; this is a supplier setting the retail price, which is commonly called resale price maintenance.
ACCC wrote:Resale price maintenance (supplier controlled prices)
Suppliers may try to impose a resale price to maintain brand positioning or to give resellers attractive profit margins.

Any arrangement between a supplier and a reseller that means the reseller will not advertise, display or sell the goods the supplier supplies below a specified price is illegal.

It is also illegal for a supplier to cut off, or threaten to cut off, supply to a reseller (wholesale or retail) because they have been discounting goods or advertising discounts below prices set by the supplier.

A supplier may recommend an appropriate price for particular goods but may not stop retailers charging or advertising below that price. In most cases, a supplier may specify a maximum price for resale.

Suppliers may withhold supplies of goods to a company that engages in ‘loss leader selling’. That is, purchasing goods with the intention of selling the goods below their cost so that:
  • the company can promote their business
    attract customers who are likely to purchase other goods or services.
This exemption does not apply to genuine clearances, or to when a supplier has agreed to supply goods to a company for the purpose of loss leader selling.
I think some of this was posted somewhere up above.
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Post by Matt_85Lux »

ditchwitch wrote:don't be fooled matt just because you pay more doesn't mean you get better servive, bob jane tyres prove that, or the get a good price means bad after sales servive!
I would never ever ever put bob jane tyres on my car and from some of the experiences I've had with some bob jane stores I wouldn't be going there in the first place[/quote]
mike_nofx wrote:
so going off your figures of $30 extra per tyre and $100 extra per rim for "good service" you would happily pay an extra $650 for good service when buying 5 rims and tyres?

How often do wheels actually fall off when fitted by the cheaper tyre shops anyway?

Also your logic would mean that Tyres and rims fitted by Ryano would probably fall off because he doesn't rip you off?
a) Figures were for an example but yes I would rather pay a bit more and actually recieve after sales service if there is a problem than save X amount of dollars and recieve none, a couple of mates found that out the hard way dealing with a rim shop on the coast

b) I know of 2 vehicles that have had this happen in as many months both happened within 500m of the shop that fitted the tyres and both were done at the same shop

c) When you go shopping at Woolies and you get to the checkout do you go but Coles is $x cheaper for the same products or is that the best price you can do? I bet not so why is any other product different? As for bringing Ryano into it, is his store less equiped than a major store and is it a less known store? No it's a well established, reputable shop known throughout the 4wd industry
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Post by South »

305/70/16 cost me $369ea about 2 months ago, in Perth.

Someone asked would you haggle for your grocery prices, the answer is NO because you need to eat, so you put up with it. You don't need to pay RRP for tyres or any products, RRP is BS, if you want your business to succeed then you sell the product at a competitive price (note I didnt say discount, as RRP is BS) but your service fees will be higher. Pretty bloody normal these days.

Of course you want the best price on tyres, as your not going to go back to them to have them rotated, you'll do it yourself, so you don't care how good or bad they are at service skills. If they can fit a tyre, balance it and accept money then thats the end of the road.

I never get my tyre fitter to do an alignment, that's the job of a suspension specialist.

I had an argument with a Cooper rep over their inflated prices that had not been re-adjusted to suit the new economic climate, and his babble was that they themselves had in internal cost increase in the region of 25-30% but only passed on a fraction of that to the customer, so now they are even stevens and making up for their losses. Mind you I wanted that tyre, I ended up getting it ~$50 cheaper than the RRP of the time anyways so was happy with the result :)

RRP is BS!
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Post by Matt_85Lux »

South wrote: Of course you want the best price on tyres, as your not going to go back to them to have them rotated, you'll do it yourself, so you don't care how good or bad they are at service skills. If they can fit a tyre, balance it and accept money then thats the end of the road.
sure you want the best price but why should a shop drop thier price because joe blogs down the road apparantly will do it $20 cheaper? If you want to save that bit of money then go to the other shop, when I was doing the tyre thing and was asked is that he best price you can do I'd go OK let me rework it and then give a price $10 higher, they'd then question "how is that better" my reply "its better for me".

Also a competitive price isn't add $10 to cost + GST which is what a lot of the smaller private shops do (note i didn't say all).

How is a bigger shop that has more equipment (that is in better condition), has higher rent/repayment as they are in a bigger more conviniently placed shop, have more/better trained staff (higher wages) and has a bigger selection of tyres in stock be able to compete with the small shop that's further away form the CBD (less rent), that has high school dropouts with the IQ of a peanut doing the tyre changing, who's equipment is a 20 year old changer and balancer with trolley jacks about the same vintage and only keeps the more popular sizes in stock and orders in anything else, when the small shop is only charging $10-$20 above cost + GST (and that isn't taking into account the frieght costs).

Now you going to ask how I know that that happens, easy I have worked in both type of stores. I've worked for 2 franchise stores, Tyrepower and Bridgestone, and two independant stores. The 2 franchise store's prices gave a decent profit margin, now lets face it you don't start a business to only break even you do actually want to make some money out of it, and the two independents only put $10-$20 on top + GST and to make the same sorta profit they had to sell 3-4 times the product of the other 2 with a decent pricing system ( in the time I was at the independent shops there weren't doing any where near the amount of sales the 2 franchises were). So basically what most people want is for shops to reduce thier profit margins, no matter how slim or fat they are, so they can get a bargain in my opinion that is what is BS.

So if you own a busines and you have a set price for your products what is your reponse if a customer comes in picks a product from the shelf comes up to the counter and goes is this the best price as I have seen them cheaper before. What do you do? Me, i'd tell them this isn't the sunday markets prices aren't open to negotiaton

As for the haggling of grocery prices and the no answer because you need groceries. What your saying is you can haggle tyre price cause you don't need tyres? Newflash if you have a Car/4WD/trailer/truck/etc you need tyres. What else are you going to do drive around on the rims? ANd if you're not willing to pay the price that a certain shop wants, it's easy go somewhere else that is willing to slice into thier profits just to please 1 customer becuase thier will be another 10 customers that will be happy to pay the asking price form the 1st shop
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Post by South »

A shop can choose to drop there price, if they don't then most of us go elsewhere. Being that the business is there to make money they will generally drop the price to make the sale and to get future sales through word of mouth.

So you dont ask for a better price for TV's, white goods, furniture, plumbing, electrics, vehicle servicing, everything in life? Putting up and shutting up is the reason we pay inflated prices for products in the first place. If you don't drive the market, it will drive you.

Yeh I will pay your inflated service costs, I expect you to pay mine. But I won't pay your inflated RRP prices, just like you won't pay mine either.

Need vs Want in regard to grocery comparison. You need food to survive so you pay the asking price. You dont need those 37" muddies at $500 a pop, you simply want them.
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Post by Matt_85Lux »

South wrote: Need vs Want in regard to grocery comparison. You need food to survive so you pay the asking price. You dont need those 37" muddies at $500 a pop, you simply want them.
If you want them then you'll pay the price. Do you go to super cheap or autobahn then ask for a better price at the counter?


and you never answered why a shop that has spent the money on having good gear and well trained staff is expected to drop their prices that low to compete with the smaller shop with 20 year old gear and knuckle head employee's especially when that smaller shop puts stuff all of a profit margin on. Why should the larger shop be punished becuase they need to charge more to cover the costs of providing the customer with better trained staff, more up to date equipment, decent sized waiting room, convienece to the CBD, etc. I wouldn't drop my prices to compete with another store and I know the 2 "brand" stores don't do it here and yet the have more business than the 2 "independent" stores. So while there will always be whingers that will complain about the price there will all be more than enough customers to take thier place that willl be happy to pay the price and recieve a good customer service, both before and after sales.
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Post by South »

You obviously don't grasp the simple concept of Needs vs Wants...

I don't go to those establishments, I source my wants from alternate locations, and get the best price. Buy from a smaller shop (still a franchise of a bigger group) and they will give you a better price than sticker each and every time. Customer loyalty is paramount to them.

Why should I care about a business' costs? Making profit on products is not where a business will succeed, it will succeed on providing services and those bigger companies in the flashier buildings in the flashier locations don't provide you better service. They tend to rely on people being naive, who will put up and shut up. Oh I need a tyre will go to the blue and yellow building around the corner and get one fitted and not care about the price.

I've bought tyres from the big guys, and the small guys and in my personal experience they have all done a shit job, regardless of the brand name or equipment used. Politely asking them to be careful with my expensive alloys, or informing that there is new paint on my 4WD rims so be careful. What do you know they all dig holes in the rims so they can crank out more tyres. Thats crap service from them all, that's why I get the best price, because I'm out of pocket having to repair things when they stuff them.

We live in a society that demands better pricing, its time people changed their mindset and move on. My industry is the same, profit on hardware is not where we make money, its in services (IT). I can sell 30k worth of product and make 10 percent, then I can sell 5k of services and make 70 percent on it.
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